All-in, we were still under 2,000 square feet. We had a small operation inside each of them. We were packed in! Within about a year, we expanded into over a dozen of these small offices. I first rented two small offices, each about 10x15 square feet. And that’s saying a lot when you also have a 40-hour week job!Īfter the garage, we moved into a small office building. I was putting the money I earned back into the business, and before I knew it, I was making 80% of my income by only putting 20% of my time into its creation. GloFX was originally a side project I started in my garage when I wasn’t at work, and I was just selling basic glow products to local clubs. I started GloFX with $400 in capital, and within 30 months, I watched that $400 snowball into $1,000,000. At one point when I was working 40 hours a week with a different employer, I realized that all my hard work was paying off for someone else’s idea of success. What's your backstory and how did you come up with the idea?Īlthough I never set out to start my own business, I think I’ve always been an entrepreneur by nature. To learn more about GloFX, here is a link to our About page. 5000 list of fastest growing companies in America, and pictured below is a portion of our Executive Team from when we won 1st in class at the Sterling Manufacturing Business Excellence Award in 2017. In 2018, GloFX was named #1,650 on the Inc. One of our most popular orders is Custom Paper Diffraction Glasses where businesses can choose what their glasses will look like as well as have their logo on the frames. We’ve seen substantial success in utilizing this area for experiential marketing campaigns. On top of selling the standard products we provide on our website, our wholesale team has done a tremendous job handling bulk custom orders. We have also been working to spread the word about our own line of batteries, a product that has done extremely well since its release. We love being part of the EDM and festival culture and are fortunate to be able to grow with this community.Īlthough we focus a lot of our time and marketing toward these festival-goers, it’s exciting to say that we’ve expanded our brand into other markets as well, such as arts and science museums, educational institutions, and EDM subculture fashion. Model: started marketing primarily within the ever-growing EDM music festival demographic, and years later, our top sales still come from this category.
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